I have always enjoyed watching the Dawgs play in person no matter the venue. After reading many many threads, and even watching videos of different schools within or outside of our conference show more modern gameday experiences. Obviously, it is more of an expense to add fireworks, special lighting, sound equipment etc etc etc, If UGA made similar atmosphere adjustments like USCjr, UTk would that create more demand for the game tickets? Inventory/ Demand scenario would suggest it could be more profitable, and in an NIL enviroment that UGA can now pay players directly, wouldn't it be wise to get every penny we could?